|
Hi All,
Something which may sound obvious, but is perhaps not thought of enough: Your online sales letter is your virtual sales person. Your sales letter does all the selling on your behalf to your prospects.
Unlike conventional (offline) and direct marketing businesses, there is no need for you to train and recruit multiple sales people.
All your efforts should focus on creating a powerful sales letter that produces a minimum 2 to 4 percent conversion rate on your behalf, and better later on. In other words, for every 100 prospects that are referred to your web-page 2 to 4 of them will be your (convert to) customers.
After that, you just provide the marketing and draw in targeted prospects to visit your sales letter and it will do the selling to your prospects for you.
Your sales letter is like a personal letter from you to your prospect. In your letter you tell and convince your prospect to buy your product or access to service from you.
Ez Mini Sites is aimed at helping you in all aspects of this, from templates, tutorials, copy and much more.
Consider upgrading from Bronze to Gold or Platinum to get access to 80+ templates to meet your needs best. Upgrade Now >
Mise le meas,
Mark
 |
Subscribe to this comment's feed